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I’ve Pinned A Winner!


As you may have already guessed from Morgan’s blog post yesterday, we at Media & Communications are discussing which social media platform is our personal favourite.

Now, in my opinion, all social media platforms have their positives (and their negatives, certainly), and every platform has its own niche or function which, in certain ways, helps it to out-perform others. However, if I had to pick a favourite right at this moment (because, just as social media changes very quickly, my opinions of each platform change quickly as well), it would definitely have to be…



For those of you who are unfamiliar with Pinterest, let me give you the main four steps of Pinterest – Discover, Pin, Organize, and Discover some more.

Screen Shot 2014-06-17 at 3.59.28 PMThe first step, Discover, starts with you! Whether you found it online or outside, any cool photos you have can be, quickly or easily, uploaded to Pinterest. As soon as you upload something to Pinterest or share it from another site or user, you have successfully made a pin!

That’s exactly the second step: Pinning! One of the great things that I found on Pinterest was not only that it very easily allows you to pin original content from your computer, but that it’s even easier to pin content that you’ve found on other sites. To do so, just copy the link to the awesome site you found, click “Add from a Website,” paste the link, and BAM! – Pinterest pulls photos from that site for you to share on your boards! And, of course, Pinterest links all photos back to their original source, and will not pull photos from sites that do not want them to be used.

I mentioned “Boards” not too long ago – that is the basis for the third step: Organize. When you “pin” something, you have to have a “Board” to pin it on, and therefore Pinterest has you create boards to house all of your pins.

But boards have a purpose – they allow you to categorize your posts, or to keep pins with similar themes together. The themes of your boards can be as specific as “Places I’ve Been,” or as broad-reaching as “Coffee.” The possibilities really are endless!

Once you’ve completed those three steps – you’ve discovered cool stuff, you’ve pinned it, and you’ve organized it in awesome boards – you can continue on to the best step of all: Discover Some More! Have a particular area of interest, such as DIY projects, fashion, or travel? Use Pinterest’s incredibly easy search tools and recommendations to find and follow boards of users across the globe (like me, if you’d like 😉 )! Then, you can share things from other users by pinning them on your boards!

Now I want to hear from you – what’s your favourite social media platform? Comment below and let me know!

See you on the web!

~ Christopher Ford

My friend Melissa and I at Lake Louise in Alberta, Canada

My friend Melissa and I at Lake Louise in Alberta, Canada